I have been involved in the sales support process in Israeli high-tech companies for many years, participating in the development of customer-directed documents and responses to RFPs. I have worked in the high-tech arena for the majority of my career and I understand the processes that are involved in bringing a product to market. I know how to tackle complex subjects, and present them in a clear and highly readable fashion – in order to instill a very positive impression in the mind of the reader.

First impressions are permanent. Don’t let poorly-developed content, sloppy language, a poorly formatted document or an awkward presentation spoil a top notch product or service.

I will weave your market and value proposition into compelling language and help you:

• Develop a winning sales strategy emphasizing your unique strengths
• Identify and develop forceful marketing messages
• Write solid fact-based documents to make the sale
• Manage the various facets of the RFP process: commitments, deliverables, scheduling, deployment, professional services and pricing