From My Customers

“Larry is an expert on everything related to telecommunication collateral.”

“Larry has done for an excellent and efficient job done for Giraffic.”

“Larry’s expert assistance continues to be a key factor in contributing to the success of our marketing program.”

The Added Value of a Professional

I have been involved in the sales support process in Israeli high-tech companies for many years, participating in the development of customer-directed documents and responses to RFPs. I have worked in the high-tech arena for the majority of my career and I understand the processes that are involved in bringing a product to market. I know how to tackle complex subjects, and present them in a clear and highly readable fashion – in order to instill a very positive impression in the mind of the reader.

First impressions are permanent. Don’t let poorly-developed content, sloppy language, a poorly formatted document or an awkward presentation spoil a top notch product or service.

I will weave your market and value proposition into compelling language and help you:

  • Develop a winning sales strategy emphasizing your unique strengths
  • Identify and develop forceful marketing messages
  • Write solid fact-based documents to make the sale
  • Manage the various facets of the RFP process: commitments, deliverables, scheduling, deployment, professional services and pricing